ROCK THE SCHOOL BELLS 11: RE://FRESH

re://claim. re://set. re://mix. re://establish. re://imagine. re://fresh // hip-hop + hip-hop education.

Branding, marketing, design and art direction for the 11th year of the award winning foundational youth event Rock The School Bells. This year’s theme we focused on the idea of hip hop as a means to refresh our life perspectives and practices. We were also able to re://fresh RTSB’s website and landing page to encompass, and be able to better document the organizational impact. Design was inspired by elements of the internet web browsers, and typographic approach of experimental jetset.

Special thanks to: Nate Nevado, Kim Davalos, Matthew Ledesma + the whole RTSB Family.